Avon Ultra Color Absolute Lipstick Swatch & Review

This February, Avon is launching a new lipstick line for Spring 2014. Avon Ultra Color Absolute Lipstick is aimed provide both moisture and pigment for the upcoming season.

This lipstick will be available in 12 shades with medium coverage. I believe it is already available on their US website.

I have tested out the Avon Extra Lasting Lipstick and therefore am excited to try out these new lippies!

In this post, I will be including lip swatches, skin swatches and overall thoughts about 4 shades: Creamy Melon, Pure Orchid, Coffee Creme and Radiant Raisin. These are creamy and give the lips a nice shine. The colors I received contain no sparkles.

Avon Ultra Color Absolute Lipstick Creamy MelonAvon-New-Ultra-Color-Absolute-Lipstick-Spring-2014-creamy-melon

Creamy Melon is a gorgeous vibrant orange shade. I had slight issues with the coverage being sheerer than the other 3 shades. Additionally, this shade settled in dry patches on my lips. A quick exfoliation and either a nude or orange lip liner would help fix that.

Avon Ultra Color Absolute Lipstick Pure OrchidAvon-New-Ultra-Color-Absolute-Lipstick-Spring-2014-pure-orchid

Pure Orchid reminded me more of a pinky-red berry than an orchid, per say. I didn’t have any issues with the coverage of this shade. It glides on to the lips perfectly and is not patchy at all.

Avon Ultra Color Absolute Lipstick Coffee Creme


Coffee Creme, appropriately named, is the perfect neutral shade for darker complexions. This had the most consistent pigmentation of all four shades that I tried. It isn’t a color I would reach for personally, but nonetheless I would imagine it to be perfect for someone else.

Avon Ultra Color Absolute Lipstick Radiant RaisinAvon-New-Ultra-Color-Absolute-Lipstick-Spring-2014-radiant-raisin

Radiant Raisin is a sangria shade, a wine red that leans pink. I tend to avoid darker shades unless they have opaque coverage. As you can see from the swatch above, if your lips aren’t perfectly smooth then the coverage won’t be consistent. This would be stunning over a wine red or dark berry lip liner, though.

Avon Ultra Color Absolute Lipstick swatches


SPF 15. .106 oz. net wt. | $12 CND each

Product claims and general information:

  • True color technology with self-renewing pigments
  • Color complete complex formula with over 50% moisturizing ingredients
  • Formulated with antioxidant and conditioning ingredients: vitamin E, vitamin C, phytol and collagen
  • SPF 15 sunscreen
  • Non-feathering and non-bleeding


I like the way the product feels my the lips, it goes on smoothly and feels moisturising. It has medium coverage, meaning it is more pigmented than a tinted balm but lighter than a regular lipstick. I would say these are slightly more pigmented than the Revlon Lip Butters, but that depends on the color.

There are no claims regarding lasting power. I would think that due to the finish, they last a couple of hours. Eating and drinking will decrease wear time, so this is definitely a product to chuck in the purse when on the go. An interesting feature is that the product claims to offer lip conditioning, even after the color has faded.

Personally, I’m not entirely sold on the finish because of the product coverage. Medium coverage lipsticks tend to emphasize the dry patches or peeled areas on my lips.

These lipsticks aren’t as sheer as the Revlon Lacquer Balms, but the sheerness in darker shades tends to make them a bit patchy. If that is an issue for you, I suggest pairing these with another lip product underneath (lip liner or lip stain).

Ultimately, if you are a fan of sheer lipsticks and lip butters, then you will probably like these.

If you want to see more about this lipstick, I found this unlisted video on youtube with lipstick swatches and product details – here.

Have you tried any Avon lipsticks before? How did you see about them?

These Avon products were sent to me for consideration.*


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